Understand beauty certifications to avoid greenwashing.

Greenwashing misleads consumers into a false sense of security, it promotes the buying of products that are not in line with our values and detracts from those who are making an honest effort to be ethical and accurate in their claims. In this post, we look at beauty certifications to help you identify greenwashing!
Is collagen beneficial? Or is there a downside?

Collagen is everywhere! In face creams, liquids to drink, and powder to add to smoothies – all of the marketing hype can lead you to feel like you’re missing a vital ingredient if you don’t take it. Is collagen beneficial? Are there any downsides? Let’s dig in.
Delving beneath the surface on eco friendly cosmetics.

Eco friendly cosmetics labelled “sustainable” are everywhere! Unfortunately, greenwashing is also a major problem and it’s estimated that the beauty industry is responsible for about 30% of the plastic waste in the world. So how can we be more eco-friendly when we buy and use cosmetics?
How sustainable are meal kit delivery services?

Meal kit delivery services have gained significant popularity especially among Gen Z and Millennials. But are they compatible with a sustainable lifestyle and being kind to the earth? There’s a lot to consider from food waste to packaging to transportation.
Are parabens bad for you?

There is a big disconnect in the representation of parabens between the scientific and business communities. There is an alarmist tone around this subject which can result in fear-based choices. Are parabens bad and are these chemicals actually toxic? Should they be avoided at all costs? You might be surprised at what the science says.
What does clean beauty really mean?

Have you ever found yourself scanning the ingredients list of your favorite beauty products, trying to decipher which ones are harmful and which ones are safe? More people are becoming conscious of the potential risks associated with certain chemicals and toxins commonly found in beauty products. But what is clean beauty?